{"id":5684,"date":"2021-07-19T14:11:00","date_gmt":"2021-07-19T12:11:00","guid":{"rendered":"https:\/\/nova.comtron.si\/?p=5684"},"modified":"2023-09-29T11:59:05","modified_gmt":"2023-09-29T09:59:05","slug":"najvazniji-cimbenici-pri-odabiru-mjesta-za-restoran","status":"publish","type":"post","link":"https:\/\/comtron.si\/hr\/najpomembnejsi-dejavniki-pri-izboru-lokacije-za-gostinski-lokal\/","title":{"rendered":"Najva\u017eniji \u010dimbenici pri odabiru lokacije za restoran"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"5684\" class=\"elementor elementor-5684\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-618619a e-flex e-con-boxed e-con e-parent\" data-id=\"618619a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee974e3 elementor-widget elementor-widget-text-editor\" data-id=\"ee974e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Lokacija je jedan od najva\u017enijih \u010dimbenika uspjeha restorana. Parkiranje i pristupa\u010dnost mogu biti jednako va\u017eni kao dobra hrana i usluga. U nekretninskim krugovima postoji izreka: \u201eKad kupuje\u0161, zara\u0111uje\u0161\u201c. Lokacija restorana utje\u010de na mnoge aspekte va\u0161eg poslovanja, od jelovnika do stila blagovaonice. Ako ste ve\u0107 odabrali lokaciju za sebe, ne isplati se previ\u0161e navikavati na nju dok se ne uvjerimo da lokacija ima karakteristike koje su u skladu s na\u0161im o\u010dekivanjima.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f23fcc1 e-flex e-con-boxed e-con e-parent\" data-id=\"f23fcc1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-07a22dc elementor-widget elementor-widget-text-editor\" data-id=\"07a22dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4>Parkirali\u0161te<\/h4><p>Idealno je da restoran ima vlastiti parking. Ukoliko to nije mogu\u0107e, \u0161to se \u010desto doga\u0111a u velikim gradovima, ima smisla razmisliti o zajedni\u010dkom najmu ili kupnji dijela parkirali\u0161ta od hotela koji ima vlastito parkirali\u0161te. Nerijetko su takva parkirali\u0161ta i pod krovom. Mnogi poznati restorani nalaze se u hotelima, a za to imaju mnogo dobrih razloga. Njihova suradnja se isplati jer privla\u010de goste u hotel u kojem je obi\u010dno vrlo velik broj razli\u010ditih ljudi.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-428e050 e-flex e-con-boxed e-con e-parent\" data-id=\"428e050\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6aeb49d elementor-widget elementor-widget-text-editor\" data-id=\"6aeb49d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4>Pristupa\u010dnost<\/h4><p>Postoji i dobar razlog za\u0161to su mnogi poznati restorani smje\u0161teni uz izlaze s autoceste - vrlo su lako dostupni potencijalnim kupcima. Postoje mnogi restorani koji dobro posluju, \u010dak i ako nemaju najbolju hranu i\/ili uslugu, zahvaljuju\u0107i tome \u0161to su blizu izlaza s autoceste ili atrakcija. U blizini npr. Na Eiffelovom tornju i rimskom Koloseumu tako se mogu na\u0107i brojni restorani upitne kvalitete hrane i lo\u0161e usluge, no oni su uvijek puni jer ih posje\u0107uju turisti koji su obi\u0161li znamenitosti. Mogu si priu\u0161titi i natprosje\u010dne cijene. Veliku ve\u0107inu uspje\u0161nih restorana mogu\u0107e je prona\u0107i brzo i jednostavno, \u010desto bez pomo\u0107i navigacije.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8fc4d65 e-flex e-con-boxed e-con e-parent\" data-id=\"8fc4d65\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fe48077 elementor-widget elementor-widget-text-editor\" data-id=\"fe48077\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4>Vidljivost<\/h4><p>Vidljivost i pristupa\u010dnost idu ruku pod ruku i iznimno su va\u017eni za restoran na novoj lokaciji. Ljudi mogu znati da je restoran otvoren i mogu ga posjetiti. Va\u017eno je informirati potencijalne kupce kroz fizi\u010dku prisutnost i online prisutnost. Zbog toga su cijene zemlji\u0161ta u sredi\u0161tima gradova ve\u0107e od cijena zemlji\u0161ta na rubnim podru\u010djima. Oni nude razinu vidljivosti koja privla\u010di ljude koji nisu imali namjeru posjetiti restoran, ve\u0107 su samo bili u prolazu. Restoran je tako\u0111er potrebno ogla\u0161avati na internetskim tra\u017eilicama i dru\u0161tvenim mre\u017eama, jer time ja\u010damo svoju prisutnost u vi\u0161e razli\u010ditih medija. U preglednicima je tako\u0111er potrebno registrirati na\u0161 restoran kako bismo mogli opisati ponudu i cijene.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1021fa0 e-flex e-con-boxed e-con e-parent\" data-id=\"1021fa0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cad9c86 elementor-widget elementor-widget-text-editor\" data-id=\"cad9c86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4>Stanovni\u0161tvo u okolici<\/h4><p>Ima li dovoljno potencijalnih kupaca u krugu na\u0161eg restorana? Ako imamo dovoljno stanovnika u okolici, mo\u017eemo ste\u0107i stalne mu\u0161terije, koje su okosnica lokala. Da bismo to utvrdili, mo\u017eemo provesti studiju podru\u010dja, \u0161to je obi\u010dno prili\u010dno skupo. Ve\u0107ina novih ugostitelja ima vrlo ograni\u010den bud\u017eet i vrlo je te\u0161ko priu\u0161titi si skupe analize i istra\u017eivanja. Jeftinije alternative su izrada dijagrama ili pomo\u0107 okolnih institucija ili gradske uprave. Tako\u0111er je mogu\u0107e samostalno istra\u017eivati okolicu, \u0161etaju\u0107i i razgovaraju\u0107i sa stanovnicima.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Lokacija je eden izmed najpomembnej\u0161ih dejavnikov uspe\u0161nosti restavracije. Parkiranje in dostopnost sta lahko enako pomembna kot dobra hrana in postre\u017eba. V nepremi\u010dninskih krogih obstaja rek: &#8220;S tem ko kupi\u0161, zaslu\u017ei\u0161&#8221;. Lokacija restavracije ima vpliv na veliko vidikov va\u0161ega poslovanja, od menija vse do sloga jedilnice. \u010ce ste si lokacijo sami pri sebi \u017ee izbrali, se [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":5685,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5684","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zanimivosti"],"blocksy_meta":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.5 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Najpomembnej\u0161i dejavniki pri izboru lokacije za gostinski lokal - Comtron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/comtron.si\/hr\/najvazniji-cimbenici-pri-odabiru-mjesta-za-restoran\/\" \/>\n<meta property=\"og:locale\" content=\"hr_HR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Najpomembnej\u0161i dejavniki pri izboru lokacije za gostinski lokal\" \/>\n<meta property=\"og:description\" content=\"Lokacija je eden izmed najpomembnej\u0161ih dejavnikov uspe\u0161nosti restavracije. Parkiranje in dostopnost sta lahko enako pomembna kot dobra hrana in postre\u017eba. V nepremi\u010dninskih krogih obstaja rek: &#8220;S tem ko kupi\u0161, zaslu\u017ei\u0161&#8221;. Lokacija restavracije ima vpliv na veliko vidikov va\u0161ega poslovanja, od menija vse do sloga jedilnice. \u010ce ste si lokacijo sami pri sebi \u017ee izbrali, se [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/comtron.si\/hr\/najvazniji-cimbenici-pri-odabiru-mjesta-za-restoran\/\" \/>\n<meta property=\"og:site_name\" content=\"Comtron\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/p\/Comtron-doo-100064104696891\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-19T12:11:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-29T09:59:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/comtron.si\/wp-content\/uploads\/2023\/09\/Najpomembnejsi-dejavniki-pri-izboru-lokacije-za-gostinski-lokal.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"768\" \/>\n\t<meta property=\"og:image:height\" content=\"512\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mojca Babi\u010d\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisao\/la\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mojca Babi\u010d\" \/>\n\t<meta name=\"twitter:label2\" content=\"Procijenjeno vrijeme \u010ditanja\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/comtron.si\\\/najpomembnejsi-dejavniki-pri-izboru-lokacije-za-gostinski-lokal\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/comtron.si\\\/najpomembnejsi-dejavniki-pri-izboru-lokacije-za-gostinski-lokal\\\/\"},\"author\":{\"name\":\"Mojca Babi\u010d\",\"@id\":\"https:\\\/\\\/comtron.si\\\/#\\\/schema\\\/person\\\/29bb748d9d79cd9930fca658059a377e\"},\"headline\":\"Najpomembnej\u0161i dejavniki pri izboru lokacije za gostinski lokal\",\"datePublished\":\"2021-07-19T12:11:00+00:00\",\"dateModified\":\"2023-09-29T09:59:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/comtron.si\\\/najpomembnejsi-dejavniki-pri-izboru-lokacije-za-gostinski-lokal\\\/\"},\"wordCount\":505,\"publisher\":{\"@id\":\"https:\\\/\\\/comtron.si\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/comtron.si\\\/najpomembnejsi-dejavniki-pri-izboru-lokacije-za-gostinski-lokal\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/comtron.si\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Najpomembnejsi-dejavniki-pri-izboru-lokacije-za-gostinski-lokal.jpeg\",\"articleSection\":[\"Zanimivosti\"],\"inLanguage\":\"hr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/comtron.si\\\/najpomembnejsi-dejavniki-pri-izboru-lokacije-za-gostinski-lokal\\\/\",\"url\":\"https:\\\/\\\/comtron.si\\\/najpomembnejsi-dejavniki-pri-izboru-lokacije-za-gostinski-lokal\\\/\",\"name\":\"Najpomembnej\u0161i dejavniki pri izboru lokacije za gostinski lokal - 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